As you know I often use this quote:βWe need to value donors as much as we need value from them.β I think itβs a beautiful way to express the core of our work. When I recently used it Wim Desmedt from Sightsavers Ireland responded. He shared underneath example with me. Iβve seen lots of thank youβs coming by in my career, but I think this is the most sincere thank you ever written.
Read MoreThe Latin phrase "Disce aut Discede" is used as the motto of many institutions and schools. It means "Learn or Leave". It's time we adopt this mindset in our sector as well.
There is plenty of best practice available in the sector, as you will see when The Commission on the Donor Experience presents her findings. But to be honest: there is more bad practice happening around us. More then we'd like to see.
Read MoreThere are a trillion fundraising topics to choose from, but today Iβve chosen one I consider the most important: donor loyalty.
When I started to use Twitter I decided to tweet only about fundraising. To boost my followers I thought I'd summarize the best Tiny book in the series: Essentials of Donor Loyalty from professor Adrian Sargeant. In the end I tweeted the tiniest summary of the book ever done... in 71 tweets.
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