Damian O'Broin and his Ask Direct team have done it again. For the 3rd year in a row theyβve managed to produce a high quality, content-rich, inspiring conference on the historic grounds of Trinity College in Dublin. The Fundraising Summer School was simply terrific. And we got value for money. A two-day diverse and insightful program with an awesome line-up of speakers. You should have been there...
Read MoreLast week Jeff Brooks reminded his readers how to write an effective thank you to your excellent donors. In order to βthank your donors so they really feel thankedβ you need to know the following three things about your donor:
β’ Who is the Donor? (Show that you know who they are and what they did.)
β’ Which Campaign or Program Did They Give to? (Thank them for the specific thing they gave to. Finish the story you started when you asked.)
β’ How Will You Turn Their Gift Into Impact? (Make it clear: Their money is doing something great!)
Often we hear great quotes capturing the essence of the message. They are inspiring! They remind us of the important reasons why we work for charity and how we should do it, or how best practice would describe itβ¦
In December I attended The Annual Lectures, where an awesome line-up of speakers was challenged to deliver their message in 30 minutes. This forced them to be to the point. And I heard some great quotes.
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